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Cryonics is a technique for freezing dead bodies at very low temperatures in the hope they will be revived at some time in the future when medical technology becomes available. At present, there are no known revival methods; however, the role of innovation in medical practice leads certain individuals to hypothesize that death will be reversible in the future. While cryonics might resonate with certain questionable contemporary Western cultural themes of death denial and neoliberalism its uptake remains minuscule. Several reasons may be pertinent. First cryonics does not fit with existing western cultural views of death and medicine. Second, poor marketing, prohibitive cost, and the lack of involvement with the funerary industry may be significant factors impacting poor intake. Third, the cryonics discourse around ideas of ‘death’ constructs a barrier that prevents ‘outsiders’ from relating to the task of cryonicists.  Fourth, the general public may have a poor understanding of this technology. Finally, there may be religious objections and cultural reductions due to the lack of ritual and thus no possibility of memorializing the dead, which impacts the human appeal of cryonics.

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